Shape the catalogue, content and navigation around your audience. Your brand leads every part of the player experience.
Design and navigation under your brand
Content organised for your audience
A product you can keep developing
Your technology
Bring what makes you different.
Use the engine’s front end or connect your own. Keep your integrations and product roadmap while the engine handles accounts, wallet and transactions.
Your own front end or the engine’s front end
Your integrations and product roadmap
One operating base across experiences
Your operation
One engine. Room to grow.
Run casino, sports and live on the same base. Bring payments, identity and campaigns into one operation as your product grows.
Account and wallet across the offer
Payments and identity in the player journey
Campaigns and reporting for the operation
The extensible engine
Built to extend.
For Tier I and Tier II operators who need scale and control. Shape the engine around your operation, with the freedom to build beyond a fixed feature set.
API-first. Build on every layer.
Nearly every capability is available through an API. Automate workflows and build your own product capabilities without waiting for the engine’s roadmap.
Your workflows. Your development priorities.
Your productAPIsAccounts · Wallet · Campaigns
Your stack. Connected both ways.
Connect the CRM, BI, wallet and antifraud tools you already run. Plug your own bonus, pricing and risk services into the engine’s workflows without a forced migration.
Bidirectional integrations. No technical lock-in.
Your existing stack↕Your services
Real-time events. Your next action.
An event bus lets your systems react as the operation happens. Extend behaviour and feed your own services or third-party tools with events from the engine.
React to events. Extend how the operation works.
Operational events→Your systems
Operational data. Shared perspective.
Granular operational data supports CRM, BI, antifraud, retention and tailored player experiences. Anonymized, aggregated metrics reveal market benchmarks and patterns across the network.
As the network grows, aggregate insight grows.
Anonymized metrics→Aggregated intelligence
Data ownership and isolation
Your operation. Your data.
Each operator runs in an isolated tenant. Player and operational data belong to that operator and stay segregated. They are never exposed, sold or combined with another operator’s data.
Your isolated tenant
Player data · Operational data
Owned by your operation. Segregated from other operators.
Market intelligence
Anonymized metrics · Aggregated benchmarks
No raw or identifiable operator data.
Operator data stays private
No raw or identifiable data enters cross-operator intelligence.
Benchmarks use aggregate metrics only
EngineX uses exclusively anonymized, aggregated metrics to identify market patterns.
Your data does not train a competitor
Shared insight preserves the confidentiality of every operator.
Registration to withdrawal. Player activity to reporting. Give your team one base to manage the work that keeps the operation running.
The work that keeps your product running.
Accounts and identity
Connect registration, player profiles and identity verification. Keep player protection and account controls in the journey from the start.
Wallet and local payments
Bring deposits, withdrawals, balances and transaction history together. Local payments connect the player account to the operation.
A back office for your team
Organise access and responsibilities by role. Give the people running the operation the tools to manage accounts, activity and campaigns.
Reporting by vertical
Follow activity, transactions and GGR across casino, sports and live. Give your team a view of the business to guide product and operating decisions.
Retention
Entertainment that brings them back.
Connect audience segments to missions, bonuses and loyalty. Plan what happens after the first visit, and follow how each campaign performs.
Campaigns by audience
Campaign possibilities
Give the first visit a next step.
Audience
People discovering your brand
Experience
Welcome messages and introductory missions
Follow-up
Participation in the campaign and audience activity
Campaign possibilities
Make progression part of the experience.
Audience
People who return to your product
Experience
Behaviour-based missions, bonuses and loyalty levels
Follow-up
Progression, participation and repeat activity
Campaign possibilities
Recognise the relationship you have built.
Audience
Audiences with an established relationship
Experience
Benefits and communication tailored to the segment
Follow-up
Activity and response to the relationship programme
Built for your next stage
Launch in weeks. Run for years.
Define the operation, connect your product and prepare for launch. Scope and market requirements shape the plan from day one.
Define the operation
Set your audience, offer and target markets. Align the scope of the product and the requirements for launch.
Connect your product
Bring your identity and technology. Set up content, payments, account journeys and campaigns on the engine.
Launch and keep building
Take the brand live, follow the operation and develop the product. From a first site to a global operation, the engine stays with you.
EngineX
Born regulated. Ready anywhere.
Built in Brazil, by Brazilians, for the world. EngineX brings the experience of a demanding regulated market to the infrastructure operators build on.
Identity verification, player protection and operational control belong in the product from the start. Each new market brings its own requirements to the operation.
Our base is in São Paulo and Belo Horizonte; the operators we build for can reach the world.
Brazil is the starting point.Your next market is yours to define.
Before you build
A few things to know.
What is EngineX?
EngineX is the iGaming engine operators build on. It brings casino, sports betting and live together with accounts, wallet, payments, identity verification and campaigns.
Can I bring my own technology?
Yes. You can build your brand on the engine or connect your own front end and build your product with it. The starting point is the experience and operating model you want to create.
Who owns the player and operational data?
Your operation does. Each operator has an isolated tenant, with segregated player and operational data. EngineX’s market intelligence uses only anonymized, aggregated metrics. Raw or identifiable data is never shared across operators.
Does EngineX support a white-label experience?
Yes. Running under your own brand is one capability of the engine. Your identity, content and navigation lead the player experience.
Is EngineX only for operators in Brazil?
No. Brazil is where EngineX was built. Its positioning is global, with market requirements considered as part of each operation.
What supports the launch?
The engine brings accounts, wallet, local payments, identity and campaigns together. We define the product scope and market requirements with your team, so the launch plan reflects your operation.
How do we get started?
Tell us about your brand, target markets and the product you want to build. We can discuss the operating scope, technology and next steps together.
Build with EngineX
The next big move is yours.
Tell us what you want to build. We’ll discuss the product, technology and market requirements with your team.